Alessandro Boffi joins Christina and Daniel to speak about how Mondelez International is transforming their Global Commercial Team to reach more customers globally.
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Topics covered in this conversation:
- Alex's career background across Sales, Strategy, eCommerce and Global Route-to-Market in three regions
- The B2B channel in FMCG
- eB2B and digitalizing global Routes to Market
More:
The FMCG Guys