The Google Ads Podcast Tips for Crafting Compelling Product Titles and Descriptions
Are you struggling to attract customers to your eCommerce store? Your product titles and descriptions could be the key to getting more conversions. In this episode, John and Kasim share tips for crafting compelling titles and descriptions to grab customers' attention and persuade them to buy.
These tips include making your product titles and descriptions "machine-friendly," using Amazon reviews to craft your descriptions, and more. They also share how we fixed a client's conversion problem by setting up live chat on their checkout page and how you can do the same for your eCom store.
By the end of this episode, you'll have the knowledge and tools you need to create product titles and descriptions that pack a punch and drive more conversions. Watch it now!
PS:
This episode was taken from eCommerce Masterclass, an 8-day masterclass designed to help eCommerce business owners set up, run, and manage Google Ads campaigns.
Kasim and John look different? That’s because it was filmed in 2021! The concepts taught, however, remain the same ;)
eCommerce masterclass has sunsetted, but if you’re interested in getting the most comprehensive training in Google Ads, check out https://sol8.com/paid-traffic-mastery/
Related videos:
💳 Boost Your Sales: A Guide to Creating a High-Converting Product Page:
✍️ Three Tips for Writing Amazing Ad Copy + Bonus Tip for Improving Your Performance Max Ads:
0:00 Intro
0:29 Tips for Crafting Compelling Product Titles and Descriptions
3:06 Make product titles and descriptions “machine-friendly”
5:29 Using live chat
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