Having a plan for your business sounds so simple. In reality, it's often an over complicated, stressful mess.
People respond to extreme situations in very different ways. That's true for all kinds of disaster situations and for many the COVID -19 situation is just that.
This week my guest is Roger Edwards. Rodger had built his career on three words. Keeping, marketing, simple.
In this episode we talk about why pivoting should really just be an adjustment to what your customers want, how the content creator lifestyle can support you through the tough times and going big on personal branding can help you stand out during lockdown - and beyond.
Rogers website : http://rogeredwards.co.uk
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Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Entrepreneurship for Expert Business Owners & Executives.