Unapologetically Yourself: The Courage to Speak & Be Different - Zuby | Ep. 111

Dec 15, 2025

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My guest today is Zuby, a British-Nigerian rapper, author, podcaster, and public speaker, raised in Saudi Arabia and known for building an independent career outside traditional gatekeepers. We sit down in El Salvador’s National Palace to talk about why money doesn’t create courage, it only amplifies the character you already have, and why simply telling obvious truths has somehow become “brave” in modern society. Zuby reflects on speaking out during COVID-era, the incentives that keep public figures silent, and how courage is a muscle that either grows through use or atrophies through avoidance. We also explore the monetary crossroads ahead: Bitcoin as self-sovereign digital money vs. CBDCs as programmable control, the coming decentralization of states and culture, and why most people struggle to engage with money at all. Zuby argues that learning Bitcoin is one of the best time-ROIs you can make, and makes the case for a simple first step: get off zero. Finally, we go deeper into faith, the “black pill” trap, and why hope, meaning, and urgency come from remembering we don’t live forever.

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-- LINKS –

Zuby’s Twitter: https://x.com/ZubyMusic

Zuby’s Youtube: https://www.youtube.com/zubymusic

Zuby’s episode with Jack Mallers: https://www.youtube.com/watch?v=9Zg1ydyAE8k

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-- CHAPTERS –

00:00 - Coming Up…