How to use product-led growth to easily supercharge your business

Discover how product-led growth can help you supercharge your business and unlock new levels of success!

You will learn how to use product-led growth to supercharge your business and achieve higher levels of success.

"Successful people are not afraid to be uncomfortable at times, so never be afraid to be the dumb person in the room and ask for help early and often."

Nick Lumsden is the co-founder and CTO of Tenacity Cloud, which helps businesses avoid technical debt and wasted cloud spending. He has over 20 years of experience in software engineering, technology, and business leadership.

Nick Lumsden was an engineer in the healthcare data analytics space and was inspired by how cloud-based services and product-led growth were level playing fields for startups. However, he discovered more was needed to break away from assumptions and understand what the user needed and went about living in their shoes. 

Nick learned about product-led growth, how it put the power in the customer's hands, and how to make the experience as frictionless as possible. He learned to eliminate his biases and be humble and inquisitive in conversations.

He was motivated by the potential to deliver continuous value and create a positive organizational culture. Through his journey of self-education, he learned the importance of being uncomfortable, asking for help, and building relationships.

In this episode, you will learn the following:

• How to help business leaders get out of their - "I can solve it myself" mindset
• How can businesses use cloud-based services to optimize their spending
• How can businesses create product-led growth instead of sales-led growth
• What strategies can companies use to build a culture of innovation
• Why should leaders in the tech space embrace a product-led growth strategy
• How to persuade potential customers by creating a powerful experience
• Nick's insights on building out a product-led growth flywheel
• How culture and narratives impact flywheel growth
• And much, much more ...