The Daily From Wirecutter: Don't Get Swindled on Black Friday
371 snips
Nov 29, 2024 Nathan Burrow, Wirecutter's senior deals editor, shares his expertise in spotting genuine Black Friday bargains. He discusses the deceptive pricing strategies retailers use and emphasizes the importance of diligent research to nab real discounts. Burrow highlights product categories worth targeting, like small kitchen appliances and electronics. Key strategies for smart shopping are revealed, along with crucial tips to avoid common pitfalls. Tune in to learn how to escape the Google trap of misleading results while shopping this holiday season!
AI Snips
Chapters
Transcript
Episode notes
Wirecutter's Deal Vetting Process
- Wirecutter reviews thousands of potential Black Friday deals to find real bargains.
- Their team checks prices, vets sales, and identifies actual price drops.
The 1% Rule
- Wirecutter reviewed over 147,000 deals last year, but only recommended about 1%.
- This highlights the prevalence of inflated or misleading discounts during Black Friday.
Identifying Real Discounts
- Look for substantial discounts on quality products, not just advertised sales.
- A consistent "sale" price isn't a real discount if the price has been lower.