AI for Business, Marketing & Sales: The AI Hat Podcast

Scale Like PayPal: Simple AI Strategies That Actually Work for Small Business with Mike Todasco

20 snips
Jun 7, 2025
In this discussion, Mike Todasco, former Director of Innovation at PayPal, shares his insights on scaling AI for small businesses. He emphasizes starting with high-impact areas and solving core business challenges rather than just adopting technology. Mike reveals how advancements have made AI accessible for smaller companies, and he highlights the importance of leadership in fostering an AI-first culture. The conversation also touches on measuring ROI from AI and the need for continuous experimentation with emerging AI trends to stay ahead.
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ANECDOTE

AI Detection of Complex Frauds

  • PayPal used AI to analyze complex transaction data instantly to detect fraud patterns humans cannot see.
  • Small businesses can similarly upload their data files to AI tools to uncover unseen trends and improve decisions.
ADVICE

Build an AI-First Culture

  • Business leaders should personally use AI tools first to understand their capabilities before introducing them to employees.
  • Encourage team sharing of AI use cases weekly to foster an AI-first company culture.
ADVICE

Use AI Personally First

  • Use freely available AI tools personally to gain a realistic understanding of their strengths and limitations.
  • Overcome overestimation by hands-on exploration to better grasp AI's practical capabilities.
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