The Game with Alex Hormozi How I Made Millions Without Being the Best - Part 1 (The Iced Coffee Hour Reshare) | Ep 901
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Jun 5, 2025 
Graham Stephan, a savvy real estate investor and YouTube finance guru, joins entrepreneur Jack Selby, co-host of The Iced Coffee Hour, to dive into the keys to building multi-million dollar businesses. They chat about why founders often miss the mark, the pitfalls of distractions, and how to spot genuine tech opportunities. Listeners will discover valuable insights on maintaining product value in sales, the ethical challenges of entrepreneurship, and the importance of motivation over inertia in achieving transformative growth.
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Success Easier but Distracted
- Technology and tools have made success easier but also lowered the bar due to distractions.
- Comfort in modern life tempts many to do nothing instead of taking risks.
Use Free Work Strategically
- Offer free work to qualified prospects to build skills and demand.
- Transition free clients to paying by demonstrating value and limiting free capacity.
Elements of Offer Value
- Value in offers includes dream outcome and modifiers like speed, effort, and risk.
- Making offers faster, easier, and less risky increases perceived value and price tolerance.