Raising and multiplying money is a valuable skill that can lead to unlimited wealth by effectively leveraging it.
Capturing and multiplying attention is another valuable skill used by influential figures like Joe Rogan and Mark Zuckerberg to build empires and create massive influence.
Returning time to others at scale without incurring additional costs by automating tasks or providing technological solutions can lead to immense wealth.
Deep dives
Scarce Skill #1: Raising and Multiply Money
The ability to raise and multiply money is a valuable skill that can lead to unlimited wealth. By getting money from others and effectively allocating and multiplying it, individuals can generate endless fortunes. This requires handling massive sums of money and being skilled at leveraging it.
Scarce Skill #2: Capturing and Multiply Attention
The ability to capture and multiply attention is another valuable skill. By capturing people's attention and getting them to share it with others, individuals can build empires and create massive influence. Examples include Joe Rogan and Mark Zuckerberg, who have used this skill to expand their reach and impact.
Scarce Skill #3: Returning Time to Others
Returning time to others at scale without incurring additional costs is a highly valuable skill. Automating tasks or providing technological solutions that save people time can lead to immense wealth. By decreasing the effort and sacrifice people experience in their lives, individuals can tap into a market where everyone values their time.
Scarce Skill #4: Influencing Behavior at Mass Scale
The ability to influence the behavior of others at mass scale is a powerful skill. By changing people's beliefs and thoughts, one can shape their subsequent behaviors. This skill can lead to significant wealth and has been observed in influential figures throughout history. It requires the ability to change decision-making processes and perspectives.
Conclusion
These four scarce skills - raising and multiplying money, capturing and multiplying attention, returning time to others, and influencing behavior at mass scale - are key drivers of creating fortunes. They have a compounding effect, leading to exponential growth in wealth. Recognizing and honing these skills can pave the way for wealth accumulation and success.
The more mastery, the merrier! Today, Alex (@AlexHormozi) talks about the four scarcest highest skills that billionaires practice, and how they can help you with many aspects of your life and bring wealth to your business!
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:21) - #1: Raise and multiply money. #2: Capture and multiply attention.
(3:25) - #3: Return time to others. Make systems efficient.
(5:22) - #4: Influence behavior at mass scale. No cost.
(7:19) - Four skills are corollary to four types of leverage.
(9:06) - Skills compound in the long term with exponential growth.