Impolitic with John Heilemann

Adam Pritzker & Daniel Squadron: Detoxifying the Democratic Brand

Aug 4, 2025
Adam Pritzker and Daniel Squadron, co-founders of the States Project and the States Forum, aim to revitalize the Democratic Party through state-level engagement. They discuss their strategy of focusing on state legislatures rather than Washington, emphasizing the importance of grassroots efforts and local victories. The duo highlights the need for Democrats to rebrand and clarify their values, exploring how governors might lead the party into the 2028 election. They advocate for stronger communication and a hopeful narrative to reconnect with voters.
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ANECDOTE

State Legislator Bipartisanship Anecdote

  • Daniel Squadron shares his experience as a state legislator working across party lines in Texas.
  • Bipartisanship is possible at state level due to less media scrutiny and more personal interactions.
INSIGHT

States Offer Real Political Impact

  • National politics feels detached from everyday life, making state-level politics more impactful.
  • The States Project helps state candidates with campaign tools and the States Forum accelerates state policy ideas nationally.
ADVICE

Empower State Candidates with Funding

  • Combine political experience with fundraising skills to empower state candidates.
  • Use of giving circles focused on states increases donor engagement and funding efficiency.
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