We all love a great story, but few know how to tell one.

However, storytelling is an incredibly effective way to inform, influence, and inspire others in both personal and professional settings.

So, how can you become a great storyteller by learning the science behind it?

To help us with this incredible topic today, we have Karen Eber, CEO and Chief Storyteller of the Eber Leadership Group. Karen is also the author of "The Perfect Story" as well as a keynote and TED Speaker who helps companies build healthy leaders, teams, and culture one story at a time.

Now that you’ve learned the importance of revenue enablement in driving sales growth, check out the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Karen Eber, CEO and Chief Storyteller of the Eber Leadership Group

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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare

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