Headless Shopify Websites: What Tracking Breaks, Why, and How to Fix It + Thoughts on Shopify's Hydrogen

Brad Redding (Connect on LinkedIn and Twitter) and Elevar's Jon Cairo share the 10 most common tracking issues we see (and fix) on headless Shopify websites. Plus you'll learn how you can prevent these issues on your own headless website and what we see in the future of Shopify's Hydrogen framework.

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Show Notes:
(02:30) - What are challenges specific to Google Analytics tracking
(13:00) - What are challenges with Facebook and other marketing channels
(20:20) - Benefits we hear from Elevar customers why they're going headless
(29:20) - How to manage headless analytics implementations
(35:45) - Predictions on future of headless, Hydrogen, etc

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Links:
https://www.getelevar.com/
https://www.getelevar.com/analytics/shopify-headless-analytics/
https://packdigital.com/
https://getshogun.com/frontend
https://nacelle.com/
https://hydrogen.shopify.dev/