Jason On Firms Podcast

488 There Are Only 3 Types of Accounting Firms

Jul 28, 2025
Discover the three distinct types of accounting firms and how they evolve over time. Learn about the importance of client selection and how it transforms agency within the business. Explore the three critical phases of an accounting firm, emphasizing the shift from being reactive to proactive in business development. The conversation highlights the vital role of marketing and niche engagement in attracting clients and staff, encouraging listeners to adopt a progressive mindset for success.
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INSIGHT

Accounting Firm Control Levels

  • Accounting firms are defined not just by what they say no to, but also by what they choose to pursue and control.
  • Moving from passive acceptance to active selection is key for firm success and sustainability.
ANECDOTE

Starting Firms Take Any Clients

  • Many new accounting firms take any client to build a network and put food on the table.
  • This often includes work they wouldn't have considered before, like low-level bookkeeping, just to survive initially.
INSIGHT

Accounting Market Has High Demand

  • The market demand for accounting services vastly exceeds supply, making it easier to start a profitable firm.
  • Even imperfect service can still generate strong earnings due to this favorable market.
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