80k After Hours

Highlights: #208 – Elizabeth Cox on the case that TV shows, movies, and novels can improve the world

Dec 5, 2024
Elizabeth Cox, founder of Should We Studio, argues that storytelling can change the world. She shares empirical evidence on how narratives shape societal issues like mental health and climate change. Cox also discusses the challenge of engaging audiences with complex themes and the importance of prioritizing universal truths in storytelling. Additionally, she explores the potential of animation and the impact of AI on creative writing, debating the future of human artistry in a tech-driven landscape.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
INSIGHT

Storytelling Impact

  • Repeated exposure to certain portrayals in stories can shift audience perception.
  • Studies on "An Inconvenient Truth" suggest its impact on climate change awareness.
ANECDOTE

Impactful Stories

  • President Reagan changed his stance on nuclear war after watching "The Day After."
  • Nixon updated his views on bioweapons after reading "The Andromeda Strain."
ADVICE

Target Audience

  • Don't rigidly focus on a specific target audience during initial creative development.
  • Strive for universal truths and relatable themes instead.
Get the Snipd Podcast app to discover more snips from this episode
Get the app