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Last week, I hosted a live presentation called "From Expert to Author: The Strategic Blueprint for Writing a Book That Builds Your Business." While writing a book has always been a good idea for experts, I believe it's a non-negotiable in today's world. This is a long presentation, but I believe there's a lot you can learn from it. Check out the timestamps below for the different sections.

If you're interested in working with me in Q4 2025 or Q1 2026, go to mikekim.com/writeyourbook

02:44 The Role of a Book in Your Business
08:15 AI Has Shifted How Experts are Perceived
18:54 Crafting a Strong Book Proposal
24:26 Platform Audit and Marketing Strategy
30:05 Comparable Titles and Differentiation
35:35 Leveraging AI for Writing and Proofreading
39:36 Building Demand While Writing Your Book
49:21 Ways to Work Together and Final Q&A

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[#08] From Expert to Author - The Strategic Blueprint for Writing a Book That Builds Your Business