My First Million

This $50M/Yr Side Hustle Is On Track To Make $1 Billion By 2030

229 snips
Jun 3, 2024
Preston Holland, CEO of Flying Magazine and a key player at Firecrown, shares insights on turning a side hustle into a $50M business through effective media acquisitions. He discusses innovative strategies for revitalizing hobby magazines and merging publishing with real estate. The conversation also touches on the evolving landscape of AI cameras in sports broadcasting and explores the financial behaviors of the wealthy, including the myths surrounding second homes. Holland's entrepreneurial journey highlights the magic of blending creativity with sound business practices.
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ANECDOTE

Craig Fuller's Flying Venture

  • Craig Fuller, of FreightWaves, bought Flying Magazine and a $7M plot of land.
  • He's turning the land into a flying club, like a country club but for pilots.
INSIGHT

Fuller's Magazine Empire

  • Craig Fuller has acquired 44 magazines, projecting $1B revenue by 2030 with this side hustle.
  • He targets expensive hobbyists, using negative customer acquisition cost.
ADVICE

Media for Customer Acquisition

  • Acquire customers through media to sell higher-value products/services.
  • Craig Fuller's magazines fund audience creation and bootstrap other businesses.
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