348: Leaning into a Niche, Blogging as a Creative Outlet, and Embracing Each Step of the Journey with Camila Hurst

Mar 15, 2022

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Narrowing your content focus, growing traffic by focusing on SEO and Pinterest, and blogging as a creative outlet with Camila Hurst from Pies and Tacos.

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Welcome to episode 348 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Camila Hurst from Pies and Tacos about leaning into a niche and blogging as a creative outlet.

Leaning into a Niche

Today, we’re so excited to be chatting with Camila Hurst from Pies and Tacos! She has been blogging since 2017, and while she originally started out posting both savory and sweet recipes, she has now shifted her focus to primarily sharing content about macarons.

In this episode, you’ll hear why she decided to narrow her content focus, how blogging has been such an important creative outlet for her over the years, and how she’s been leveling up her business by growing her team.

No matter where you are in your blogging journey, we know that you’ll find Camila’s story and insights both inspiring and encouraging. We hope you enjoy this episode!

In this episode, you’ll learn:

How Camila started sharing recipes online and launched her blog
How cooking and meditation helped get her through a difficult season in life
How she narrowed her content focus and leaned into a niche
How she grew her traffic by focusing on SEO and Pinterest
What tasks she decided to outsource for her business
What she shares in her Macaron School
What her different revenue streams look like
Why she’s hoping to create a course soon
How she works with a video editor

Resources:

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

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