What No One Tells You About Starting a Business from Scratch [Episode 184]

Most entrepreneurs aren’t prepared for the emotional and mental toll of starting a business.

In this episode of the CEO Sales Strategies Podcast, Doug C. Brown is joined by investor and entrepreneur Jose Berlanga, who shares his hard-earned insights from building—and rebuilding—businesses through wins, failures, and burnout.

You’ll learn:

✅ Why “freedom” is often the last thing you feel at the beginning

✅ How to navigate emotional fatigue while scaling

✅ What to do when your business begins to own you

✅ How Jose recovered after major financial loss—and what kept him going

✅ The mindset shifts needed to lead under real pressure

If you're in the build, the rebuild, or the burnout—this conversation will meet you where you are.

🎧 Full episode + resources:

https://ceosalesstrategies.com/starting-a-business-from-scratch

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