How Marketing to 50 Million People a Month on Social Media is Saving Lives During the Worst Drug Epidemic in the History of the World

This episode features an inspiring conversation with Adam Vibe Gunton, a bestselling author, TED Speaker, and addiction recovery expert who shares his compelling journey from being a homeless drug addict to recovery.

From a traumatic event in college that spiraled into drug addiction to becoming homeless, Adam narrates his path to recovery, highlighting the turning point in his life that led him to sobriety and his purpose of helping others. Adam discusses the impactful role of marketing in saving lives through storytelling he does to 50 Million people on social media every month and the importance of sharing recovery stories to reach and assist those struggling with addiction. He explains his approach to coaching and training individuals in recovery to write and publish their stories, his work in creating a 50-state resource guide, and the significance of conveying a hopeful vision of life after recovery to encourage individuals to seek help. Adam's story underlines the power of persistence, the impact of relatable and hopeful messaging, and the crucial role that believing in the value of what one is advocating for plays in effective marketing and outreach.

For those struggling with addiction, here are some critical resources Adam shared
For a Free digital and audio copy of Adam's book visit https://recoveredonpurpose.org
For the Free Relapse Prevention Worksheet visit https://recoveredonpurpose.org/relapse-prevention-worksheet-2/
Recovered On Purpose on Facebook https://facebook.com/recoveredonpurpose

00:00 Inspiring Journey: From Addiction to Bestselling Author

00:17 The Remarkable Story of Recovery and Purpose

02:15 Marketing with a Mission: Saving Lives Through Storytelling

04:39 The Power of Consistency in Messaging and Outreach

06:47 Recovery Marketing: A Dual Approach to Helping Addicts

10:16 The Art of Persuasion: Relating and Inspiring in Recovery Marketing

15:20 Learning from the Past: Reflecting on Anti-Drug Campaigns

18:07 Resources and Support for Those Struggling with Addiction

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