Masters of Scale Rapid Response: How to decarbonize your business, w/John Doerr, partner at Kleiner Perkins
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Aug 4, 2022 
Join John Doerr, a venture capitalist and author of 'Speed and Scale,' as he highlights the urgent need for businesses to combat climate change. He emphasizes the concept of 'megaton' decarbonization opportunities and the role businesses can play in achieving a carbon-neutral world. Discussing the importance of collective action, he also tackles transparency in carbon emissions from consumer products and the critical impact of government initiatives like subsidies. Get inspired by how business leaders can drive significant change in this global fight.
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Slow Progress at COP26
- Climate negotiators take the issue seriously, but their actions lack urgency.
- Public opinion limits how far ahead of their constituents leaders can go.
OKRs for Climate Action
- Apply the "measure what matters" formula to climate efforts.
- Use OKRs (Objectives and Key Results) to quantify and track progress towards net-zero emissions.
Business-Led Movements
- Walmart CEO Doug McMillon leads a movement within his supply chain towards net-zero emissions.
- Jeff Bezos's Amazon Climate Pledge encourages hundreds of companies to achieve net-zero by 2040.
