The Advanced Selling Podcast #481: Is Cold Calling Really Dead?
Jan 8, 2018
The debate around cold calling heats up as the hosts explore whether it's truly dead in today's market. They share personal experiences, suggesting a shift towards warmer outreach and diversified lead generation strategies. Tips for smarter cold calling come into play, focusing on quality interactions rather than quantity. With insights rooted in trust and relationship building, the conversation advocates for a more thoughtful approach. Plus, they draw inspiration from legendary coach John Wooden to enhance outcomes.
Chapters
Transcript
Episode notes