Culture of Code Podcast - The Podcast for Indie Hackers

I Built a $12k/Month Shopify App Business in 12 Months

11 snips
Jan 28, 2025
Aditya Malani, a Shopify app developer, shares his inspiring journey from software engineer to successful entrepreneur. He reveals clever strategies for discovering profitable app ideas through merchant engagement and launching his first revenue-generating Shopify app. Adi discusses the importance of App Store Optimization for visibility and outlines his path to achieving over $12,000 in monthly recurring revenue. He also highlights the marketing tactics that drove app installs and shares valuable lessons learned along the way.
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ANECDOTE

Free App Strategy

  • Aditya initially struggled to find app ideas by directly asking merchants.
  • He found success by offering a free app and then engaging in conversations to uncover their needs.
ADVICE

ASO for Shopify

  • Optimize your Shopify app listing for relevant keywords using App Store Optimization (ASO).
  • Use Shopify's ad engine or social media suggestions to find high-traffic keywords.
ADVICE

Drive Traffic via Comments

  • Comment on relevant top Google search results and forum posts.
  • Share helpful information and link to your app to drive traffic and installations.
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