The High-Converting Landing Page Formula

[00:25] Today’s topic: The High-Converting Landing Page Formula.

[00:32] Answering objections with your landing page.

[01:43] Creating the page once you have an idea of the landscape of objections.

[02:01] The importance of headlines and making the most of your airtime.

[02:40] Multiple visual aspects that explain your message.

[03:22] Chat programs that answer users' questions.

[04:05] Long and thorough versus short and to-the-point pages.

[04:45] The inclusion of the relevant pixels on each page.

[05:08] Exit pop-ups, scrolling bars, testimonials and buy buttons!

[06:01] Frequently asked questions and congruent messaging across different pages.

[06:20] Utilizing video and transcriptions for your landing page.

[06:45] Keeping your site speed up; don't bog it down unnecessarily.

[07:15] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

The High-Converting Landing Page Formula | Ep. #1156