The Marketer's Journey CONEX S7: Six Content Marketing Pros Share What's Wrong With Content Marketing Today
Aug 29, 2017
27:04
Jess Ostroff, Managing Editor at Convince & Convert, takes listeners on the road to überflip's Content Experience to hear from content pros such as Ann Handley, Andy Crestodina, and Jay Baer on what's broken with content marketing today and how to fix it.
Special thanks to our sponsors:
In This Episode
- How collaborating and networking leads to more successful content and a flourishing career
- Why getting your audience to read your content means speaking to them as a peer instead of a brand
- How relevant content leads to a busy audience finding the time to listen and read it
- Why execution of good ideas is more important than generation of great ideas
Resources
- Lee Odden on Twitter: @leeodden
- Ann Handley on Twitter: @annhandley
- DJ Waldow on Twitter: @djwaldow
- Andy Crestodina on Twitter: @crestodina
- Matt Heinz on Twitter: @HeinzMarketing
- Jay Baer on Twitter: @jaybaer
- Uberflip
- The Content Experience: 2018 Registration (Super Early Bird)
- Convince & Convert: Four Ways to Fix Your Broken Content Marketing
Visit ContentProsPodcast.com for more insights from your favorite content marketers.