Ep 162: AKNF - 60% SMS Click Through Rates and Other Epic Email Insights from BFCM with Julien and Dan from Pilothouse

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Today Dan and Julien joined us on AKNF to chat about email/SMS and why list building / owned channels are the highest priorities we hear from brands in 2022.

• Biggest Email/SMS wins from BFCM
• How to build your list
• Why you probably want to have you Email and SMS under one roof
• How to segment lists built from contests
• What to do with Giant BFCM lists

Want to work with Pilothouse to scale up your email/sms strategy? ➡️ www.pilothouse.co

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