Charles Duhigg is the author of numerous books, including The Power of Habit, which spent over three years on the New York Times bestseller lists. His second book, Smarter Faster Better, was also a New York Times bestseller. And his latest, which hit the shelves last year, is titled Supercommunicators. Turns out ol’ Charles also lives in my hometown of Santa Cruz, California, and the dude surfs! Who would’ve thunk? This pod was under an hour, and we covered a lot: the writing process, breakthrough communication skills, and, of course, surfing.

I mentioned it in the intro, but if you’re in LA on Friday, July 17th, stop by Patagonia Santa Monica. I will be doing a live reading of some travel pieces I’ve written over the years. Some take place at Mavericks, others profile unknown activists fighting for their local waves south of the border—all celebrate the radical act of riding waves. The reading starts at 7pm and earlier in the day, Patagonia’s team will also be at the store fixing wetsuits for free. Event Details here.

If you dig this podcast, will you please leave a short review on Apple Podcasts? It takes less than 60 seconds and makes a difference when I drop to my knees and beg hard-to-get guests on the show. I read them all. You can watch this podcast on my YouTube channel and join my newsletter on Substack. It’s glorious.

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Wharton Moneyball: Michael Lopez, Kyle Martino