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Trapital

Mike Weissman on SoundCloud's Creator Strategy, Web 3.0, and Building a Music Entertainment Business

Oct 8, 2021
38:26

Mike Weissman is the CEO of SoundCloud. He returns to the podcast to talk about the independent artist community, user-centric monetization, and the potential in NFTs and the like in a Web 3.0 era. He then weighs in on the revenue model in relation to the rise of streaming services and on SoundCloud’s progress to becoming a modern music entertainment business.

If you are interested in the future of the music industry, this is the episode for you!


Episode Highlights:

[02:38] The 3 pieces to SoundCloud’s growth and success

[07:55] How fan-powered royalties work and benefit artists

[13:20] What Mike is seeing from major labels

[16:00] The opportunities in Web 3.0 

[19:30] On the $10 all-you-can-consume subscription model

[23:35] SoundCloud’s partnerships and future plans

[26:28] Podcasting versus music streaming versus video

[31:50] On SoundCloud’s international growth


Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSS


Host: Dan Runcie, @RuncieDan, trapital.co

Guest: Mike Weissman, @mweissman2, SoundCloud

 

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