CFO THOUGHT LEADER The CFO Role in Scaling AI Curiosity
Jul 2, 2025
In this enlightening discussion, Brian Hogeland, CFO of Packer Fastener, explores the transformative role of AI in mid-market businesses. He and host Jack Sweeney reveal why the 'just try ChatGPT' mindset is outdated and emphasize the importance of practical AI investments. The conversation delves into how AI is reshaping traditional industries and the urgency for CFOs to evolve from basic experimentation to innovative implementation. Hogeland also touches on the future of AI and the critical need for collaborative strategies across finance and operations.
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Practical AI in Low-Tech Business
- Packer Fastener is a straightforward, low-tech business selling nuts, bolts, and industrial supplies.
- Brian Hogeland blends technology and good business practices to enhance profitability and customer growth.
Advance AI Use Beyond Experimentation
- Move beyond mere AI experimentation to become advanced users or AI agent orchestrators.
- Test tools like Manus AI and deep research now to prepare for complex agentic workflows.
AI Evolves CFO Role
- AI adoption is the next evolution in the CFO's role of corralling data and information.
- It helps CFOs make smarter business decisions and influence company direction.