#88: Mark Alexander on How to Train and Retain Talent, Develop Your Company Culture, and Outlast Your Competition

Oct 19, 2017

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Mark Alexander is an Austin, Texas-based health and wellness entrepreneur. He is the Founder and President of Efficient Exercise; a co-founder, investor, and executive board member of the well-regarded Paleo f(x); and he is the CEO of Adaptive Resistance Exercise (ARX), which is pushing the boundaries of HIT and how people train by using innovative resistance training technology that is computer-controlled, adaptive, and data-driven, allowing a measure of stimulus and control that previously was not available.

In this episode, we draw on Mark's broad experience and focus on the different aspects having to do with starting and growing a high-intensity training business in a wide-ranging discussion on the business lessons, tactics, and strategies that Mark has used to successfully build his companies.

Contact Mark Alexander:

In this episode, we cover: TK

The different strategic approaches involved in starting and growing an HIT business
How Mark uses the Pareto Principle to increase his business efficiency and productivity
How to manage, incentivize, and retain your talent using a growth mindset and why company culture matters
The biggest mistakes Mark has made and what he's learned from them
… and much more!

This episode is brought to you by ARXFit.com, ARX are the most innovative, efficient and effective all-in-one exercise machines I have ever seen. I was really impressed with my ARX workout. The intensity and adaptive resistance were unlike anything I’ve ever experienced. I love how the machine enables you to increase the negative load to fatigue target muscles more quickly and I love how the workouts are effortlessly quantified. The software tracks maximum force output, rate of work, total amount of work done and more in front of you on-screen, allowing you to compete with your pervious performance, to give you and your clients real-time motivation.

As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $1,000 OFF software licensing fees, please go to ARXfit.com and mention Corporate Warrior in the how did you hear about us field.

This episode is brought to you by the Resistance Exercise Conference - The science and application of strength training for health and human performance.

Would you like to:

Learn from the top strength training researchers?
Network and connect with other exercise professionals from all over the world?
Join a welcome reception on Friday night to build relationships with other strength training professionals?
Experience an early morning workout from an expert trainer to kick start your Saturday?
And get inspired, rejuvenated and focused on your strength training business?

I certainly do and that is why I am attending and interviewing all of the speakers at the event.

The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Commons Hotel.

The early bird registration fee is $149. To get 10% off this already generous price, head on over to ResistanceExerciseConference.com, click the registration button and enter corporatewarrior10 in the promo code field in PayPal.

I’m very excited about this and have wanted to attend for years. Sign up now at ResistanceExerciseConference.com, get 10% off with promo code corporatewarrior10 and I look forward to meeting you in person!

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