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After Hours
Making Sense of Online Reviews, Our Best/Worst Service Experiences, plus Debating the Future of Spotify
Mar 11, 2018
34:46
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Quick takeaways
- Online reviews need more constructive feedback mechanisms to combat fake feedback and great inflation.
- Specialist platforms like Spotify should focus on personalization and unique offerings to thrive amidst generalist competitors.
Deep dives
Importance of Online Reviews in Today's Business Landscape
Online reviews play a significant role in consumer decision-making, despite their love-hate relationship with them. The discussion delves into the usefulness and limitations of online reviews, highlighting the impact of fake feedback and great inflation in ratings. The podcast scrutinizes the need for more concise and constructive feedback mechanisms, proposing changes like incorporating gentle constructive feedback options and emphasizing responsiveness in handling reviews to improve overall consumer engagement.
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highlights
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