A Productive Conversation

Bree Groff Talks About Bringing Fun Back to Work

Jul 16, 2025
Bree Groff, a workplace culture expert and author of *Today Was Fun: A Book About Work (Seriously)*, advocates for reintroducing joy into our daily professional lives. She discusses how fun isn’t just a perk but a crucial element for enhancing productivity and satisfaction. Bree shares insights on the dangers of rigid workplace norms and the importance of flexibility and creativity. By embracing experimentation and asking, 'Was today fun?', she encourages a refreshing shift in our perspective on work and life.
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INSIGHT

Rethink Wishing Away Workdays

  • Wishing away the workweek is equivalent to wishing away parts of your life.
  • Bree Groff argues work should be time well spent because creating value can be inherently enjoyable.
ANECDOTE

Salmon Tips Experiment Revived Engagement

  • Mike Vardy recounts creating a salmon-tips display at Costco to break autopilot routine.
  • The experiment boosted sales and revived his engagement with the job.
INSIGHT

Novelty And Permission Power Work

  • Novelty, permission, and risk make work feel meaningful and fun.
  • Bree Groff says playfulness can drive business outcomes, not oppose them.
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