Ritter on Real Estate Mastering Your Multifamily Mindset with Sterling White
While growing up on the wrong side of the tracks, a stray bullet ripped through the walls of Sterling White’s family home. In the moments that followed, eight-year-old Sterling decided to take control of his reality and begin working toward his future. From humble beginnings selling Kool-Aid, Sterling has since made his success from hundreds of single-family and multi-family deals and has accumulated over $18 million in assets. In this inspirational yet insightful episode, we hear about how Sterling’s resilience and acceptance of failure pushed him forward. He discusses how he started out in single-family investment at the age of 23 before landing his first multi-family deal in 2017. As he explains, he hasn’t looked back since. We then dive into how Sterling has streamlined his entire approach to real estate, spending less time and energy per unit, and completing fewer transactions while yielding similar returns to single-family. You’ll also hear how Sterling spots good investment deals, as he shares the vital questions he asks new partners, and when it’s the right time to walk away from them. He also tells us about the biggest mistakes he has made in real estate, and how a certain world record attempt taught him valuable life lessons. Join us today!
Key Points From This Episode:
- Introducing today’s guest Sterling White, and his expertise in the real estate industry.
- Sterling shares details about his professional background.
- How Sterling wanted to create a better reality for himself at a very early age.
- Sterling gives brief highlights of his career in real estate so far.
- Hear about Sterling’s world record attempt.
- The valuable lessons Sterling learned from his failure at the fireman carry mile.
- Why Sterling prefers investing in multi-family over single-family.
- How Sterling scaled up from single-family to hundreds of multi-family units.
- How Sterling decided which markets he was going to move into.
- The way Sterling decides what is going to be a worthy investment.
- Sterling tells us about one of his biggest multifamily mistakes.
- The qualities that Sterling looks for in his investors.
- Sterling’s forecast on what the near future holds for real estate with respect to the recent US election.
- The important questions Sterling asks his investors and partners.
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Production by Outlier Audio