Refactoring Podcast The Future of Creative Organizations ✏️ — with Dan Shipper
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Mar 6, 2025 
Dan Shipper, CEO of Every and an influential voice in the tech world, dives into the exciting intersection of AI and creative organizations. He discusses how his company blurs the lines between content creation and product development, with AI writing 90% of their code. The conversation highlights the importance of generalists and adaptability in today’s tech landscape. Dan also reflects on the emotional challenges of entrepreneurship and the joy found in creative routines, emphasizing sustainability and collaboration as keys to innovation.
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Every's Evolution
- Dan Shipper started Every five years ago as a newsletter called Super Organizers, focusing on productivity and tools for thought.
- This evolved into a multi-modal media company with podcasts, videos, software, and a startup incubation studio.
Blurred Lines & Flywheels
- Every blurs the lines between product, media, community, and collaboration models.
- This creates synergistic flywheels that propel the growth of all aspects of the business.
Luca's Inspiration
- Luca was inspired by Dan's Super Organizers newsletter to start his own, eventually leading to his current podcasting career.
- This personal story highlights the impact of Dan's work.