The Advanced Selling Podcast Your Most Powerful Pre-Meeting Asset
13 snips
Nov 13, 2025 Salespeople often squander initial meetings on basics that could easily be addressed beforehand. A powerful tool discussed is the five-minute introductory video, designed to position you as a credible problem-solver right from the start. The key elements include a captivating hook, a succinct personal story, and addressing industry challenges. Listeners learn how to present a clear process for solving problems and dismantle outdated mindsets. This thoughtful approach transforms awkward first meetings into productive conversations.
AI Snips
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Episode notes
Send A Short Introductory Video
- Record a ~5-minute introductory video to send before your first meeting.
- Tell prospects it will prepare both of you to have a better live conversation.
Follow A Clear Five-Part Structure
- Structure the video with a hook, a one-minute story, and top industry headwinds.
- Then outline your 3–5 step process for solving those problems.
Call Out Three Industry Headwinds
- Naming the headwinds customers face shows you understand their world and builds credibility.
- Limiting to three concise headwinds keeps the video focused and memorable.