Run the Numbers

The Analytics Escalator: Unlocking Value in Finance with Mambu CFO Jesper Sorensen

27 snips
Jan 23, 2025
Jesper Sorensen, CFO of Mambu and author of three analytical books, shares his journey from early jobs to fintech leadership. He introduces the Analytics Escalator, a framework for maximizing data value. The discussion highlights the importance of integrating analytics within financial operations and building strong BI tech stacks. Jesper emphasizes the collaborative relationship between finance and sales teams and the need for professionals skilled in both analytics and finance to drive impactful decision-making.
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INSIGHT

Analytics vs. Analysis

  • Analytics goes beyond simple variance analysis; it's about using math for decision-making.
  • Start with descriptive analytics, like building dashboards, as the first step.
ADVICE

Analytics Team Placement

  • Place analytics teams within finance to leverage their company-wide reach and collaboration skills.
  • Avoid isolating analytics within IT or engineering, which can limit its impact.
ANECDOTE

Challenging Sales Forecasts

  • Jesper Sorensen challenged sales forecasts using external factors and correlation analysis.
  • This led to more productive conversations at a deal level, improving forecast accuracy.
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