PepsiCo’s latest earnings surprised Wall Street, sending shares up even as U.S. demand slipped. In today's Market Outsiders, Namaan and Jenny Rae unpack what’s driving the numbers, from price increases and consolidation to the rise of challenger brands and new distribution models.

They break down how shifting consumer tastes, global supply chains, and strategic M&A are shaping the future of food and beverage.

If you want to understand the levers big players are pulling - and what it means for your own decisions - this conversation is for you.

Additional Resources:

PepsiCo's 10-Q quarterly report for Q2 2025
Previous Market Outsiders episode: Inside Ferrero's $3.1 Billion Play for WK Kellogg
Samsung vs Hershey Business Breakdown

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S19E8: PepsiCo Pops Despite Headwinds – What Earnings Reveal About F&B Battles (July 17, 2025)