Brad Johnson, host of the Do Business Do Life podcast and co-founder of Triad Partners, shares his transformative journey from financial advisor to entrepreneur. He emphasizes balancing professional success with personal fulfillment and advocates for embracing challenges as growth signals. Brad highlights the importance of culture and vision in business, exploring how humility and therapy can enhance leadership. He also shares his insights on recognizing time as a valuable asset and the need for adaptive strategies in both work and life.
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Brad's Career Journey
Brad Johnson grew up on a Kansas farm and initially worked in IT.
He transitioned to finance after realizing coding wasn't his passion, ultimately co-founding Triad Partners.
insights INSIGHT
Do Business, Do Life
Brad's "do business, do life" philosophy prioritizes personal fulfillment alongside professional success.
This realization arose from a desire to reclaim time with family after extensive travel for work.
question_answer ANECDOTE
Blackberry Farm Genesis
The "do business, do life" philosophy originated during a trip to Blackberry Farm with friends and family.
It emphasizes working with people you enjoy spending time with, fostering a strong community.
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This book by Jocko Willink and Leif Babin focuses on the principle of 'Extreme Ownership,' where leaders take full responsibility for their actions and decisions. The authors use their experiences in the U.S. Navy SEALs to illustrate how this mindset can lead to success in any organization. The book covers various principles such as believing in the mission, checking ego, and leading by example. It emphasizes that leaders must own all failures, develop plans to overcome them, and ensure their teams are well-conditioned and aligned with the mission. The authors also stress the importance of humility, discipline, and effective communication in leadership[1][2][4].
Becoming a coaching leader
Daniel Harkavy
The Advisor Transformation
The Advisor Transformation
Sean Sparks
Vision-Driven Leader
Michael Hyatt
Not fade away
Peter Barton
Laurence Shames
Peter Barton's "Not Fade Away" offers a poignant reflection on life, success, and mortality. Written during his final year battling terminal cancer, the book shares his insights on balancing career ambitions with personal well-being. Barton emphasizes the importance of prioritizing health and relationships, cautioning against sacrificing these for material gains. His experiences provide a powerful reminder of life's fragility and the need to live fully and meaningfully. The book resonates with readers seeking a balanced approach to life, urging them to find fulfillment beyond professional achievements.
In this episode of The Double Win Show, Michael Hyatt and Megan Hyatt Miller are joined by Brad Johnson, host of the Do Business Do Life podcast, to discuss how to achieve sustainable success in both work and life even when it means defying industry norms. Brad Johnson discusses his journey from financial advisor to co-founder of Triad Partners, showing how he balances professional success with personal fulfillment. Brad highlights how challenges signal growth, advocating for therapy, humility, and embracing the "infinite game" to thrive in work and life.
Memorable Quotes
“When all you do is deal with money all day, every day, sometimes people can get consumed by it. The pursuit of it… They accidentally build the prison around themselves that they’re trying to break out of.”
“I can’t buy time back. There’s a more valuable asset on the line and it’s time.”
“A weekly paycheck is the most addictive drug in the world.”
“It’s completely different to be a great business owner than to be a great financial advisor.”
“Your differences are your strengths.”
“People will not follow volatile leaders.”
“Every entrepreneur should be in therapy and that’s whether or not they think they need it.”
“The challenge is the reward for going to the next level.”
“The biggest thing is if you want to build a business bigger than you, you better focus a ton on vision, a ton on culture.”
Key Takeaways
Culture Matters: Businesses often underinvest in culture and vision, which are essential for lasting growth.
Redefining Success: Brad shows how to ensure your business serves your life, not dominates it.
Integration Over Balance: Treat work and life as partners rather than competitors.
Lead by Growing: Personal growth, including therapy, is vital for effective leadership.
Relationships First: Strong connections drive fulfillment and business success.
The Double Win 
