Real Estate AI Flash EP 078: How Real Estate Agents Are Using AI as Their Second Brain
Jun 25, 2025
Juan Murray, a seasoned real estate agent from Jamaica Plain, Massachusetts, shares his impressive journey in the industry since 1994. He explores how AI is transforming real estate by enhancing productivity through market analysis and client engagement tools. Juan emphasizes the importance of continuous learning and personal application of AI in daily operations. He also provides valuable advice for new agents and discusses influential resources that have significantly shaped his successful career.
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AI Powers Remote Home Search
- Juan Murray used AI to help clients searching for homes in unfamiliar areas effectively.
- AI allowed him to provide detailed market analysis and quick action plans, speeding up the buying process.
Pick AI Tasks Wisely
- Identify repetitive, time-intensive, data-heavy, and energy-draining tasks for AI assistance.
- Conduct a time audit to discover what AI can improve in your workflow.
AI Builds Training Program
- Juan used AI to create an eight-session training program based on a real estate book.
- AI enabled efficient development of a mastermind training series he could not have done otherwise.
