

2025 content predictions (and thank YOU)
Dec 23, 2024
Dive into the future of content marketing as strategies evolve for 2025. Expect a shift back to personalization and direct audience engagement, leaving traditional social media in the dust. Discover the rise of in-house content teams and the smarter use of AI for crafting high-quality material. Plus, learn why email is reclaiming its throne as the go-to channel for building genuine audience connections. Wrap up with some motivation and appreciation for the content community!
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Eric Doty and Superpath Pro
- Jimmy Daly hired Eric Doty to cover his paternity leave, and Eric excelled in managing Superpath Pro.
- This led to Eric taking ownership of Superpath Pro and its relaunch based on member feedback.
Local Superpath Meetups
- Superpath is unarchiving local channels to facilitate local meetups and connections among members.
- Daly and Eric may tour the US to organize meetups and connect with Superpath members in person.
Back to Basics
- Content marketing in 2025 is a return to basics, forcing companies to rethink their strategies.
- Companies are differentiating by focusing on their strengths and how content directly supports their business.