

#99 - Turning a newsletter into a 1 million strong community with Max Rofagha
How can you quickly grow an engaged community for your business?
Founder Maximilian Rofagha might just have the answer.
He’s the brains behind finimize, a fintech company which quickly grew from a bare-bones newsletter to a 1 million strong community.
In 2016 Max was looking to invest a chunk of cash. But he quickly realised that the world of finance was daunting – particularly for young people. So, he set out to build a platform which helps people invest independently and with confidence.
At the beginning finimize was just a newsletter. Then came small online events. And this quickly grew into one of the world’s most successful finance communities.
Have a listen to the latest episode of Speak Like a CEO if you’re interested in Max’s interview with Oliver and Lena. Expect to hear more about:
- Strategies to quickly build an engaged community for your business
- Working closely with your userbase to guide key business decisions
- Developing an easy to understand and jargon free comms strategy
- The best way to build consumer trust through open communications