Next for podcasts: the cinema?

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• The Diary of a CEO is to hit the big screen - a special episode with former One Direction member Louis Tomlinson will get a world exclusive premier in six selected Cineworld cinemas in the UK and Ireland on Oct 8, a day before the podcast’s general release. Tickets are £14.99 (US$20) each. (The website appears to only work in Europe).
• Podcast cross-promotion company PodRoll has launched PodRoll Video Promos in Apple Podcasts - a way to add video promos as the second item in a podcast feed to help promote shows. It takes advantage of Apple’s support of video downloads. There’s an example here.
• SXSW Sydney has announced two dedicated stages for podcasting at the event, which takes place in mid October. There will be a number of live shows, and “Show Notes”, a podcast industry stage. (Podnews’s Editor will be there on Thursday).
  • Meanwhile, at Advertising Week NYC next week, Paul Riismandel from Signal Hill Insights will be speaking, revealing whether podcasts really influence voters, as we move into a year with mid-terms in the US.

> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.

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• Video Promos Now in Apple Podcasts — Stand out in Apple Podcasts with your video content in audio feeds. PodRoll Video Promos pair short-form video with a built-in podcast audience for unmatched reach and audience engagement.

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