Content Is Profit

How To Craft Content That Connects & Converts

5 snips
Sep 9, 2025
Unlocking the secrets to effective content creation! Discover how constraints can boost creativity, and learn to measure success beyond vanity metrics. Dive into the differences between macro and micro content to focus your efforts effectively. When you hit a creative wall, find inspiration and embrace a structured strategy. Get ready to test your ideas and see real growth. Plus, there’s a free challenge waiting to elevate your content game!
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ADVICE

Pick A Strategy You Can Sustain

  • Define a content strategy you can execute consistently over time.
  • Use results from implementation to refine your approach rather than switching tactics too quickly.
INSIGHT

Everything Works, But Not Equally

  • Everything can work but some formats deliver faster or better results.
  • The difference comes from analyzing data and applying lessons to speed up outcomes.
ANECDOTE

Podcast Grew But Slower Than Desired

  • Fonzi reflected on how their multi-person podcast delivered results but not as fast as they'd liked.
  • He noted they could've used data sooner to tweak strategy and accelerate growth.
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