From Objections to YES: The High-Ticket Sales Secrets You Need with Shelby Saap

Jul 8, 2025

In this lively discussion, Shelby Saap, a high-ticket sales expert and founder of a transformative sales training program, shares secrets to closing big deals with confidence. She tackles common objections, reframing them as opportunities to build trust. Shelby recounts her unexpected start in door-to-door sales and emphasizes the importance of dynamic communication. With insights on training closers and empowering women in sales, she highlights how emotional intelligence and personalized strategies can revolutionize the sales landscape.

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ADVICE

Objections Are Opportunities

View objections as opportunities to deepen value and understanding.
Handling multiple objections well usually leads to solid, loyal customers.

ANECDOTE

Door-to-Door Sales Start

At 18, Shelby sold pest control door-to-door in Minnesota for three months.
She made $70,000 and built resilience through constant rejection.

ANECDOTE

Tailoring Sales Scripts for Women

Shelby adapted frat-style, aggressive sales scripts into question-based, female-appropriate approaches.
She used respectful questioning to engage alpha males and gained trust from single moms.

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Ever freeze when a potential client says, “I need to talk to my husband” or “I’m not ready”?

In this high-energy episode, I’m joined by sales powerhouse Shelby Saap, who shows us how to turn common objections into confident YESes—without pressure or sleaze.

We kick things off with “6 Sales Objections in 60 Seconds,” then dive deep into:

Why objections mean opportunity
How to reframe “too expensive”
Building trust that lasts beyond the sale
What makes a great high-ticket closer

Whether you're closing sales yourself or building a team, this convo is your sales playbook in podcast form. 🎧

Click play to hear all of this and:

[01:34] How to Overcome 6 Common Sales Objections in 60 Seconds

[04:22] Objections Are Opportunities, Not Rejections

[05:47] What High-Ticket Closers Are REALLY Selling

[06:26] Shelby’s Unexpected Start Selling Pest Control Door-to-Door

[10:42] How to Become a Dynamic Communicator in Sales

[14:17] How Shelby Trains Closers to Sell with Integrity

[20:05] – What to Look For When Hiring Salespeople

Listen to Related Episodes:

Connect With Shelby Saap:

Shelby Saap is a high-ticket sales expert and founder of a sales training program that empowers women to confidently close offers priced $3K and up. Her team of trained closers works with industry leaders in fitness, coaching, branding, and more. Shelby’s approach combines deep mindset shifts with powerful objection-handling strategies that turn hesitation into commitment.

Find her on Instagram @shelby.saap

📧 Join my Newsletter for a weekly cocktail of insider business strategy, personal reflections, and the journey of being a thought leader: https://jasminestar.com/newsletter 📧

For full show notes, visit jasminestar.com/podcast/episode559

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