

Inside Netflix’s Calculated Sports Strategy
5 snips Mar 14, 2024
Exploring Netflix's sports strategy with insights on live sports rights, data on viewership, oversaturation of sports documentaries, and the importance of live sports for Netflix's success. Plus, a prediction on the opening weekend box office for Mark Wahlberg's new film.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
Netflix's Evolution in Sports Content Strategy
03:08 • 12min
Netflix's Approach to Sports Content and Ad-Supported Tier
15:17 • 4min
Navigating Netflix's Marketing Strategy for Live Events
19:36 • 5min
Comparing Taylor Swift's Impact on Netflix and Disney to Jake Paul and Mike Tyson Fight
24:57 • 2min
Mark Wahlberg's Streaming Success and New Theatrical Release Strategy
26:47 • 4min