In the last episode of the year, I wanted to bring forward a female founder.

Vanessa Schäfer  is the founder of Female Pleasure Society - a D2C FemCare startup that took the route of Web3 in 2022. We talk about how she’s built brand awareness for the first female sexuality brand in Web3, while joggling between a bull and a bare market, how they’ve built their community strategy and why all those elements are very important in how they want to develop the product and the brand, as well as why their first NFT mint didn’t go as planned and what they’ve learned from it.

Get in touch:

Vanessa Schäfer - https://www.linkedin.com/in/vanessa-schaefer-13tps/

Female Pleasure Society - https://femalepleasuresociety.io/

Alexandra Nicorici - https://www.linkedin.com/in/alexandranicorici/