AI Just Replaced a $100K Sales Analyst for $20/Month

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Jun 10, 2025

Discover how integrating HubSpot with ChatGPT transforms marketing and sales. For just $20 a month, businesses can access powerful AI insights akin to having a personal analyst. Learn to enhance productivity and streamline outreach with innovative tools. The hosts share valuable strategies for personalizing engagement and automating marketing processes. Gain insights into leveraging CRM data for deeper analysis and actionable results. Plus, explore free prompts to maximize sales effectiveness and revolutionize your business operations.

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INSIGHT

Game-Changing AI CRM Integration

HubSpot and OpenAI's ChatGPT integration brings CRM data directly into ChatGPT's deep research.
This gives every marketer and salesperson access to a powerful, real-time Harvard-level analyst in their workflow.

ADVICE

Setup HubSpot Integration Correctly

To use the integration, connect your HubSpot account inside ChatGPT and enable HubSpot as a research source.
Specify the sources in prompts for targeted research, like combining HubSpot and Google Drive data.

ANECDOTE

AI Deep Research in Action

ChatGPT analyzed dummy HubSpot data for over 90 minutes to identify business model and priorities.
It then generated 10 high-value AI-driven prompts tailored to the sales and marketing use cases.

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Ep. 334

For just $20 a month, you can have your own “Harvard MBA analyst” working inside your business.

Kipp and Kieran dive into the groundbreaking integration between HubSpot and OpenAI’s ChatGPT deep research, sharing why this changes the game for marketers and sales pros. Learn more on how AI-powered deep research can instantly level up sales, marketing, and customer operations with actionable insights, why this new era gives every business the ability to fully personalize sales and marketing at scale, and the exact prompts and strategies you can use to work faster, smarter, and more effectively than ever before.

Mentions

Want our prompts for deep research? Get it here: https://clickhubspot.com/wlc

HubSpot https://www.hubspot.com/
ChatGPT https://chatgpt.com/
Open AI’s Deep Research https://openai.com/index/introducing-deep-research/

Check out this episode on YouTube: https://www.youtube.com/watch?v=neU9P0n-mBw&t=575s

Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt

We’re creating our next round of content and want to ensure it tackles the challenges you’re facing at work or in your business.

To understand your biggest challenges we’ve put together a survey and we’d love to hear from you! https://bit.ly/matg-research

Resource

[Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar

Kieran Flanagan, https://twitter.com/searchbrat

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.