Growth In Reverse (Newsletter Growth & Email Marketing)

7 of the Best Newsletter Growth Strategies of 2024 (#007)

35 snips
Jan 15, 2025
Discover unique growth strategies for newsletters in 2024! Learn how lead magnets can be cleverly disguised and find out about a game-changing growth hack. Hear about a creator who skyrocketed to 69k subscribers using short-form content. Dive into the concept of exclusivity and how it drives engagement and loyalty. Plus, tips on personalized social media interactions and the importance of flexibility in publishing schedules. Creative storytelling and authentic connections take center stage in this insightful discussion!
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ADVICE

Lead Magnet in Disguise

  • Create free valuable content, like Khe Hy's Notion Loom videos, to attract an audience.
  • Offer a bonus, like a template, for subscribing to your newsletter within the free content.
ANECDOTE

Meta's Internal Sharing

  • Aakash Gupta's "Ultimate Guide to Onboarding" unintentionally attracted Meta employees.
  • They subscribed to his paid B2B newsletter due to their L&D budgets, demonstrating the power of internal sharing.
ADVICE

Short-Form to Long-Form

  • Leverage short-form content, like Kyla Scanlon's economic videos, to drive traffic to your newsletter.
  • Repurpose successful short-form content into longer, potentially gated content for your newsletter.
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