The Weekly Take from CBRE
More Than a Feeling: The business value of a desirable workplace
Feb 10, 2025
Jamie Hodari, CEO of CBRE's Building Operations & Experience and Industrious, discusses the transformative power of workplace experience. He highlights how enhancing space can deepen tenant attraction and boost employee satisfaction. Hodari emphasizes the importance of AI in interpreting data for better operations and the shift towards vibrant urban environments that support hybrid work. He notes the evolving finance industry’s need to adapt to operational real estate, urging a focus on quality spaces that enrich people’s lives.
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Quick takeaways
- Workplace experience is now a primary focus, transforming commercial real estate into operational platforms that prioritize user satisfaction and quality of life.
- The integration of AI and data analytics is essential for optimizing building operations, driving efficiency, and adapting to modern hybrid work environments.
Deep dives
The Evolution of Real Estate Strategy
Experience has become a crucial factor in executing effective real estate strategies, especially in the context of commercial real estate. The focus is shifting towards enhancing the quality of life for users of real estate, transforming how spaces are managed and marketed. Companies like CBRE are recognizing the importance of operational excellence in delivering desirable experiences that align with the expectations of modern occupants. This strategic emphasis is expected to shape future decisions about real estate and property management.
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