[Agency Series] How Ads Truly Work With Jennifer Spivak, CEO of The Ad Girls

Jennifer Spivak is the CEO and Founder of The Ad Girls, an all-female Facebook ads agency that generates millions of dollars for clients on Facebook and Instagram. They've managed over $4 million in advertising spend and generated over $20 million in revenue for clients. 

Jennifer was previously an Adjunct Professor of digital marketing at the City College of New York. She has more than 11 years of experience generating revenue for thousands of clients via paid marketing. She loves big picture strategy as much as she loves digging deep into the teeny tiny details and data.

In this episode…

An ad by itself does not do anything more than give the platform provider money to help you get more eyeballs on a piece of content. Looking at ads and the vanity metrics (such as low cost per lead) is wrong and short-sighted. Are those leads turning into profitable revenue?

If you want to use ads like a predictable profit machine, Jennifer Spivak says you don’t need a 75-step funnel. You need a simple funnel that converts incredibly well and makes sure to avoid the sales closing mistakes that cause potential clients to drop off. So are you ready to turn your ads game around? 

Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the CEO and Founder of The Ad Girls, Jennifer Spivak. They discuss how Jennifer quit an abusive relationship and fell in love with ads, how she’s turned her passion for ads into an agency that helps women-owned businesses scale to six and seven figures, and shares insight into how ads truly work.