On this sponsored episode of the Skift podcast, we're diving into the Skift Megatrend: Travel Brands Want To Become Experience Platforms. We’re taking a look at how travel brands are expanding beyond what they’re known for doing in travel into new segments of travelers’ experiences. Leading the discussion is Jeremy Kressman, SkiftX research editor and Deanna Ting, Skift hospitality editor. Our guest is John Greenleaf, global head of Hilton Garden Inn.